Brand Guidelines
The Ask
To explore my personal brand’s image utilizing brand elements
Brand Values
Sustainability
Wellness
Perseverance
Creativity
Evolution
Voice & Tone
When creating my own personal brand, I hoped to convey a feeling of comfort & familiarity. The motifs and color palette utilized assisted in emitting this feeling of self-care.
All website imagery & elements were rendered using Canva Pro, where lines & shapes were crafted to create these important pieces of imagery.
Additional Elements
The preferred typography of my brand aligns with the “feel-good” image presented within other utilized elements. Though not used on this site, the style of type I discovered using other font references remains similar.
Web elements are the most important part of my website, as I am personally a visual learner. I hoped to create these elements (using Canva) in order to help the viewer understand the message of the site.
Outcome
Using the design skills and techniques I have learned through my previous courses I was able to create a brand image in which the imagery displays who I am as a person. Through this, I hope to create an understanding between me and my site viewers.